Author: Marketeering Group

Marketeering Group / Articles posted by Marketeering Group (Page 7)

In a world where print media is dwindling to its barest bones, the right kind of print advertising takes some skill. It’s harder and less cost-effective these days to work your Donald-Draper-magic in print ads, because everybody’s busy on their smartphone or tablet.

But even mobile users retain loyalty to their magazines and neighborhood newspapers of choice, as this infographic by MDG Advertising shows. They might be pricey, but sometimes an ad in a magazine is worth the cost – it’s a targeted audience with pretty much guaranteed readership.