The tech world is buzzing about the latest and greatest Apple gizmo and based on the company’s track record, there’s a good chance we’ll be seeing a lot of Apple Watch wearers in the wild over the next couple of years. We don’t know what the future will hold, but here’s how we think small businesses could benefit from Cupertino’s latest tech wizardry:
Apple’s putting a lot of effort towards their new payment system. The original push to make things more convenient for customers who always have their phones at the ready and don’t want to fumble for their wallets at a checkout location will be even more attractive to people who adopt Apple Watch. Being able to pay for that Frappcccino without pulling out either your credit card or smartphone? That’s an interesting trend.
Native, Natural Alerts
People are constantly whipping out their smartphones and checking alerts and I think everyone knows that’s 1.) Incredibly annoying and 2.) Probably unhealthy. To be able to (gasp) keep your phone in your pocket for hours at a time and still receive important information like the current time, calendar reminders, and specific app notifications could be a godsend to productivity in both your customers and your employees.
If Apple Watch app development takes off like it did for the iPhone and iPad, we’ll be seeing a lot of innovative and unbelievable uses for Apple’s new gadget. The initial offering will be fairly basic, with social media apps and corporate offerings that do little more than promote a company itself. However, as more media and Apple Watch-specific social networks come into play, the opportunity to connect with a tech-savvy and forward-thinking audience will be something worth looking into.
We’re excited to get our hands on the Apple Watch and play around with its features. If it catches on, it could be a very useful way to communicate with customers who are moving away from constantly checking their phones and prefer to get important alerts through a smartwatch.
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