PPC Text Ad Management

Pay Per Click Text Ads (Google and Bing)

Your pay-per-click (PPC) advertising will be far more effective when our team implements it. We do a manual review of your goals, clicks, and cost per click (CPC), and also a quick check for opportunities and problems. At Marketeering Group, we back this work with a direct connection to a creative and web team for best integration and campaign upgrades.

From: $300 / month and a $500 sign-up fee

Clear

PPC text ad management covers the management and costs of advertising in the text ad sections on Google and Bing. A member of our team will manage your ads, cross-referencing your product or service with their total search traffic. Using competitive bidding methods and a combination of techniques aimed at increasing the quality of your leads, our team members will make regular adjustments in your bidding strategy and ad copy in order to guide your advertising campaign to success.

Our Methods and Work

WordStream Case Study

Set-up:

  • Service or product keyword study
  • Ad copywriting for relevancy score
  • Bidding schedule and limits

Ongoing:

  • Manual review of your account for:
    • Clicks
    • Conversions
    • Goal movements
  • Investigation into notable positive and negative movement
  • Identification of opportunities
  • Implementation of changes to the campaign based on opportunities

Resources: 

  • This service is limited to the resources listed in the Process section and the variable options you selected.
  • Marketeering Group reserves the right to use the adwords management system and third-party providers of their choice.
  • Marketeering Group will use no more than one hour per review of each campaign, and no more than two hours per campaign for set-up:
    • Should you require more consulting or landing page revisions, you may purchase extra design and consulting hours.

Delivery:

  • Marketeering Group will launch the campaign no sooner than two weeks after receiving the order, so as to ensure that we’ve followed proper processes.
  • Your account manager will manage reporting and will deliver it along with their regularly scheduled report.

Limitations:

  • Your ad campaign will not go live unless you approve or preapprove it.
  • Marketeering Group does not guarantee particular conversion rates, only that we will work to improve them.
  • Delays or inefficiencies in the delivery of this service that are caused by your lack of approval or failure in material delivery will in no way alter your commitment to Marketeering Group.