Landing Pages

At the start of the COVID-19 pandemic, Alaska Structures® realized its products could truly contribute to reducing the virus’s spread.

Its team could build customized, premier fabric buildings to meet distinct needs, like drive-through testing and vaccination clinics.

We created a variety of content to spread the word about its solutions. Landing pages were the clearest route — and the most lucrative.

Sharp, SEO-rich landing pages were the smartest way to get Alaska Structures’ products in front of potential customers at the right place and time. As a result, they could drive more conversions than other content types.

We pinpointed two key landing pages: one for drive-through testing stations and one for drive-through vaccination clinics. 

Next, we optimized both landing pages with keywords and promoted them via paid search.

As a result, Alaska Structures saw nearly 6,000 page views between Nov. 1, 2020, and Jan. 31, 2021. Clearly, landing pages are pivotal for highlighting your products and services.

Talk to a strategist to explore how we can build clear, engaging landing pages for your website.